JSH Hotels & Resorts
New Partner ACF Fiorentina

We enter the world of football from the front door

With great pride and satisfaction, we announce the partnership with ACF Fiorentina, one of the most loved Italian football teams that most identifies a city. Let’s talk about Florence, a city of great beauties and cradle of the Italian Renaissance. The purple jerseys will appear at the next Serie A season with a young and ambitious team. The partnership comes to reconfirm JSH’s great attention for sport.

JSH Hotels & Resorts, already partners of volleyball teams, cycling, basketball and motoring teams, has enthusiastically married the prestigious club’s project, which boasts in its history 2 championships, 6 Italian Cups, a Winners’ Cup as well as a Italian Super Cup.

JSH thus becomes the main point of reference in the hotel sector for the team and for the events linked to the company, a collaboration that will develop and consolidate in the next two sports seasons, the 2018/2019 and 2019/2020.
“We enter the world of football from the front door, joining one of the most popular Italian teams. We are football fans, but I am convinced that Fiorentina represents a city, and its fans and a context loved by all Italians. “Sport, understood as wellness, is the backbone to the real competition at professional levels. For us, observing how these guys work and how they lead real life as athletes is synonymous with stimulation and admiration to best perform our daily activities”. Declares Raniero Amati, CMO and co-founder of JSH Hotels & Resorts.

“An exciting collaboration that was created under the best auspices”, says the vice president of the ACF Fiorentina, Gino Salica, “which puts us in front of new and difficult challenges together with a young partner with a great desire to show off. We are convinced that seriousness and concreteness will be at the base of this new partnership, and we are sure we can take an important journey together with JSH Hotels & Resorts, which will bear significant results and mutual satisfaction”.

With enthusiasm the two companies are preparing to support the new challenges of the year just begun, continuing the shared path of research and support of young talents and love for competitive sport.

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